Design Essentials STS EXPRESS Smoothing System and Design Essentials Natural Agave & Lavender Blow-Dry & Silk Press Collection, two of the most effective ways to provide your clientele with amazing head turning blow-outs, silk presses, and temporary chemical-free straightening.
While one system penetrates the hair shaft to smooth and strengthen for up to 12 weeks, the other provides intense moisturizing thermal protection from shampoo-to-shampoo. But how do you know which smoothing collection is best suited for your client’s individual hair needs or lifestyle?
Keep reading to find out…
WHAT’S THE KEY DIFFERENCE BETWEEN STS EXPRESS SMOOTHING SYSTEM AND AGAVE & LAVENDER BLOW-DRY & SILK PRESS COLLECTION?
STS EXPRESS Smoothing System is a simple and easy amino-acid infused smoothing and thermal therapy system that temporarily straightens and smooths frizzy, naturally curly, multi-textured, transitioning, and chemically treated hair, for up to 12 weeks.
The easy 3-step system increases style longevity while helping to strengthen and repair damage to all hair textures. The system includes:
- STS EXPRESS Cleansing Sulfate-Free Shampoo
- STS EXPRESS Smoothing Mousse (Max Smooth or Gentle Smooth)
- STS Thermal Therapy Leave-In and Sealant
- STS EXPRESS Damage Recovery Anti-Breakage Treatment
Formulated with natural agave extract, soothing lavender, mango fruit butters, and a proprietary blend of antioxidants, restorative vitamins and superfoods like broccoli oil and green tea extract – the advanced 4-step collection penetrates deep within the hair to moisturize, strengthen, and prevent heat damage without any chemicals. Therefore, offering safe blow-drying and flat ironing from shampoo-to-shampoo. The collection includes:
- Agave & Lavender Moisturizing Hair Bath
- Agave & Lavender Moisturizing & Detangling Conditioner
- Agave & Lavender Blow-dry & Styling Primer
- Agave & Lavender Thermal Protectant Creme
HOW DO I KNOW IF MY CLIENT SHOULD USE THE STS EXPRESS SMOOTHING SYSTEM OR THE AGAVE & LAVENDER COLLECTION?
We had the chance to speak one-on-one with Alicia Bailey (DE Global Education Manager), Lametrius Miller (DE Regional Educator), and Angel Johnson (DE Educator), to get real insight on what a typical STS EXPRESS and Agave & Lavender client may look like in your chair:
STS EXPRESS Smoothing System Client:
“My STS EXPRESS clients are transitioning from relaxers and wear their hair smooth but can’t manage their texture on their own. The STS gives them ease with blow-drying their texture and decreases their styling time. It also strengthens the hair at the line of demarcation of relaxed and curly textures, so it helps with their transition, especially if they don’t want to cut their hair.” -A. Bailey
“She’s a natural that’s indecisive about relaxers. She wants manageability, but not necessarily straight hair. She appreciates the STS EXPRESS because she likes the versatility of wearing her hair curly from time-to-time.” -L. Miller
“I like to position STS EXPRESS to clients transitioning from keratin treatments or relaxer as a conditioning strengthening treatment made up of amino acids that shampoos out over time. During the growing-out process of their transition, the hair is fuller, thicker, and healthier because the STS repairs and strengthens the hair while smoothing and defrizzing.” -A. Johnson
Agave & Lavender Blow-Dry & Silk Press Client
“Agave and Lavender is for clients needing moisture and thermal protection. It’s not going to alter the curl pattern and it’s shampoo-to-shampoo, so you can use it on naturally textured, chemically-treated, or transitioning clients with zero damage.” – A. Bailey
“Agave & Lavender is ideal for any of my blow-out or silk press clients because it infuses moisture and oil into the hair with everything built into each step of the collection. It’s great for clients to use at home because they don’t have to worry about using too much oil or product that may weigh down the hair. They can just smooth it out after blow-drying.” -L. Miller
“I promote Agave & Lavender to younger clients. It makes the hair so silky, so smooth, and smells great. Especially if the child is tender-headed, it detangles the hair and makes it so manageable and soft that the smoothing process with them becomes such an easy service. I let the parents know they can get similar results at home with the collection and I educate them on how to use it.” -A. Johnson
HOW IS THE STS EXPRESS SMOOTHING SYSTEM APPLIED VS. THE AGAVE & LAVENDER COLLECTION?
The STS EXPRESS Smoothing System is a 90 minute in-salon service (exclusive only to professionals), which consists of 3 easy steps: CLEANSE, TREAT, SEAL & STYLE:
Watch the full 3-step video of our Global Education Manager, Alicia Bailey, as she demonstrates how to achieve silky, smooth results using the STS EXPRESS Smoothing System on textured hair.
The Agave & Lavender Blow-Dry & Silk Press Collection is available to both salon professionals and salon clients to enhance the blow-dry and flat iron experience in just 4-steps.
Watch as Alicia Bailey transforms her clients type 4 natural hair from coily to sleek in 4 simple steps using the Agave & Lavender Collection.
HOW LONG DOES THE STS EXPRESS SYSTEM LAST IN COMPARISON TO THE AGAVE & LAVENDER COLLECTION?
The STS EXPRESS Smoothing System will last up to 12 weeks in your client’s hair, but that varies by their lifestyle and commitment to aftercare maintenance. Does your client like to swim, relax in the sauna, or sweat often from exercising? These are questions you must ask since prior to the treatment since the STS EXPRESS will revert the client’s hair if exposed to moisture (swimming, perspiration, rain, humidity, steam, water, etc.).
However, if a client’s hair does revert, swell, or puff due to moisture, they’ll still have manageability due to the looser and softer curl pattern from the smoothing treatment. So, if they choose to blow-dry or silk press on their own, the hair will be less resistant.
Another factor that determines how long the STS EXPRESS Smoothing System lasts depends heavily on the shampoo your client uses after the service (and how often they shampoo). To prevent removing the treatment and to better maintain results, we recommend your client always uses STS EXPRESS Cleansing Sulfate-Free Shampoo in addition to visiting you every 2 weeks for STS in-salon maintenance.
Last, it’s important to explain to your STS EXPRESS clients that if they shampoo frequently (once or more a week) they’ll experience only a fraction of the longevity that the STS Express Smoothing System offers.
The Agave & Lavender Blow-Dry & Silk Press Collection only lasts until the client’s next shampoo. Therefore, express to your client that once exposed to ANY type of moisture or water, the straightening results will instantly revert to the client’s natural curl pattern. That being said, Agave & Lavender is most ideal for natural clients who only thermally straighten their hair periodically for length checks, special events, or hair trims. If you have a client seeking longer, lasting smoothing results – then the STS EXPRESS may be the better straightening option.
Do you use the STS EXPRESS Smoothing System or Agave & Lavender Blow-Dry & Silk Press on your clients? Tag us in your thermal smoothing results on Instagram! Tag @designessentials and use the hashtag #designessentials so Team DE can see your clients silky, smooth tresses!
To purchase the STS EXPRESS Smoothing System or the Agave & Lavender Blow-Dry & Silk Press Collection contact your local Design Essentials distributor.http://blog.designessentials.com/uncategorized/de-pro-series-sts-express-smoothing-system-vs-agave-lavender/